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So your property didn’t sell? No, it’s not YOUR fault!

The old marketing plan to sell your home probably let you down! Here’s honestly why most homes don’t sell.

Gone are the days where a ‘for sale’ sign, MLS exposure with photos, open houses, and color brochures qualify as a sufficient marketing plan. In today’s tech- driven world it is imperative to have a tech-driven marketing strategy. The modern homebuyer is being pulled in hundreds of directions. Having a diverse yet cohesive digital marketing approach is required in order to achieve true maximum exposure. This is especially true in the luxury markets where a large percentage of buyers are scattered around the world, and may never step foot in the property before making an offer. Your old marketing plan may never have reached YOUR best buyer!

Creative without strategy is called 'art.' Creative with strategy is called 'advertising | Jeff I. Richards

Saying “this time will be different” requires an approach yet to be taken.

My marketing strategy is rooted in 3 timeless principles.

1) cohesive 2) measured 3) targeted

Sounds simple, right? Unfortunately the simple ideas can be the hardest to execute on. To ensure our marketing strategy includes all 3 principals throughout the process we leverages the latest digital technologies and rely on a robust in-house marketing team dedicated to making our listings stand out from the rest! Everything we implement must meet incredibly stringent design standards, be digitally formatted across multiple platforms, deployed to target real buyers using data-driven tools, and provide highly trackable results using Compass’ proprietary “insights” dashboard.

Contact me today and in 30 minutes I will show you how my approach gives your home the best opportunity to sell in the next 30 (or less) days! My appointments come with no obligation and are extremely confidential!



After trying a couple of other Realtors, it was Jonathan Fox who helped me sell my property. He is courteous, knowledgeable and tactful. I highly recommend him with no hesitation.

Marc Lubin (McLean, VA)

Jonathan is a world-win of action. We signed a contract lat 8 PM on Tuesday. Wednesday, the next day at 10AM the Stagers arrived. The video photographer arrived at noon. The still photographer arrived at 2PM. We were up and online by end of day. Open hous...

Al Lynch (Arlington, VA)

Jonathan sold our home while we were in New Zealand in 3 weeks. We had a phone conversation and in less than 24 hours he provided me with a contract. The next day he sent photographers to our place and he created a beautiful virtual tour. He kept me up t...

Madaline Peterson (Reston, VA)

Jonathan is the BEST in the business. He is extremely knowledgeable and informed about the DMV; always working to get the BEST deal DONE for you! He took our property that had already been on the market for 8 months without a contract and within 30 days, ...

Lauraline Gregory (Washington DC)

I reached out to Jonathan after trying to sell my house during the summer of 2020. That sale did not materialize and I wanted a 2nd opinion and a 2nd pair of eyes. Jonathan was straight forward, very easy to connect with and provided excellent feedback ...

Zaid Jawad (McLean, VA)

Jonathan is an incredible professional. He came into a difficult situation when I was having a bad experience selling my property with another agent and Jonathan literally saved the day! He is courteous, professional, reliable, responsive, always availab...

Gargi Sen (Arlington, VA)

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